»Visual Content Director»

Pierre-Luc Rioux is a musician, writer, producer, and guitarist based between Montreal and Los Angeles. For this project, I work within his established brand guidelines, to create digital content, social media design, and video assets to maintain cohesive style.

Responsibilities:

• Social Media Design: I apply his existing brand guidelines, typography, and textures to create campaign-style social layouts, single posts, and grid assets for his music releases.
• Video Editing & Post Production: Edit artist-recorded footage into engaging social media videos.
• Website Content Updates: I manage and update his WordPress website to keep his digital platform aligned with ongoing work.